Table of Content

  1. Identify your Unique Selling Points
  2. Network, Network, Network
  3. Embrace New Technology
  4. Take Advantage of Government Programs

Is it hard to find a job when you are over 50? As a senior worker, job hunting can be intimidating, especially if you are over 50. However, with the right strategies, you can successfully navigate the job market and find meaningful work.

In this post, we will share our expert tips on job search after 50 and offer guidance on how to overcome ageism in the job search.

1. Identify your Unique Selling Points

The first step to a successful job search after 50 is identifying your unique selling points.

This could be your experience, skills, or a combination of both. Take some time to reflect on your career and personal achievements and the skills and knowledge you have gained along the way. This self-assessment will help you determine the type of job you are qualified for and the skills you can offer potential employers.

Don’t be afraid to tout your accomplishments and achievements in your resume and cover letter. Emphasise how your experience can benefit the company and make you a valuable addition to the team.

A strength that many older workers possess is a strong work ethic and a sense of responsibility. Many employers value these traits highly, as they know that older workers are often reliable. Be sure to emphasise these qualities in your job search and during the interview process.

Once you’ve identified your unique selling points, create a compelling resume and cover letter that highlights your skills and experiences. Tailor them to the specific job you’re applying for and make sure you highlight the skills and experiences that are relevant to the position.

2. Network, Network, Network

Networking is a powerful tool in any job search after 50, but it can be especially useful for older workers. You likely have a vast network of professional contacts, former colleagues, and industry peers that you can tap into for job leads and recommendations. Reach out to these contacts and let them know you are actively seeking new job opportunities.

Another great way to expand your job search is to work with recruitment agencies. These agencies have access to a wide range of job opportunities, including those that may not be advertised publicly. They can also provide valuable career advice and help you tailor your resume and cover letter to specific job openings.

Attend industry events, job fairs, and other networking events to expand your network and meet new people.

Networking over 50

3. Embrace New Technology

One of the biggest challenges facing older workers in the job market is keeping up with new technology and trends. However, it is essential to demonstrate that you are adaptable and willing to learn new skills.

Take advantage of online learning opportunities to enhance your skills and knowledge in areas where you may be lacking. Consider taking classes or workshops in areas like social media, digital marketing, or coding.

Additionally, make sure you are comfortable using technology in your job search. Many employers use online application systems, and remote work is becoming more common. Make sure you have the necessary equipment and skills to work remotely if needed. Be willing to embrace new tools and platforms, like video conferencing and project management software.

New technology

In addition to traditional networking, consider leveraging social media platforms like LinkedIn to showcase your experience and connect with potential employers. Make sure your profile is up-to-date and highlights your skills and experience. Join relevant groups and participate in discussions to increase your visibility and make new connections.

4. Take Advantage of Government Programs

The German government offers several programs to help older workers find employment. These programs are designed to address the unique challenges that older workers face when looking for a job.

One of the programs is called “Perspective 50 Plus”, which provides training, coaching, and job placement assistance to workers aged 50 and over. The program aims to help older workers stay in the workforce for as long as possible and support them in their career transition.

Another program is the “Employment Promotion for Older Workers” initiative, which provides funding to companies that hire older workers. This program aims to incentivize employers to hire older workers by providing financial support to cover training costs and salary subsidies.

In addition to these government programs, some private organisations and non-profits offer job placement services and training for older workers.


Job searching after 50 can be challenging, but it’s not impossible. By identifying your unique selling points, networking, and taking advantage of government programs, you can increase your chances of finding meaningful employment in Germany. Remember to stay positive, be persistent, and don’t give up on your job search. With the right mindset and strategies, you can find the job you deserve.

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LHC International is a leading executive search firm for the hospitality and operational real estate industry.